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Alistair Best | Founder of Impulse Club

Most luxury advisors come from hospitality or finance. Alistair Best came from the Merchant Navy — commanding oil tankers, chemical tankers, ferries, and offshore vessels in the world's most demanding waters.

15 February 2026·2 min read
Alistair Best | Founder of Impulse Club

Alistair Best is the founder of Impulse Club, a members platform supporting superyacht crew through community, access, and industry partnerships.

Most luxury advisors come from hospitality or finance. Alistair Best came from the Merchant Navy — commanding oil tankers, chemical tankers, ferries, and offshore vessels in the world's most demanding waters.

Before turning thirty, he earned his Master Mariner qualification — the highest certification in the British Merchant Navy, indicating no limits on vessel size, power, or geographic location. Parallel to his maritime career, he served eight years in the Royal Air Force Voluntary Reserves, developing operational discipline and crisis leadership in environments where precision determines outcomes.

Alistair began his professional life in the Merchant Navy, building a foundation at sea that would take him across oil and chemical tankers, ferries, and offshore vessels — operating in some of the most demanding environments on the planet. Before the age of thirty, he had achieved the Master Mariner qualification, a benchmark reserved for the very top tier of maritime professionals.

His commercial maritime career spanned eighteen years at sea, with the final four years in command. The vessels and operations were diverse: from industrial shipping to the precision demands of high-profile yachting.

His transition into superyachts brought ten years in the yachting industry, working aboard some of the largest yachts afloat — ranging from 24 metres to 134 metres — including vessels serving Heads of State. This wasn't hospitality in name only. It was command-level responsibility for ultra-high-net-worth principals who expected absolute discretion, operational excellence, and impeccable service delivery.

Parallel to his maritime career, Alistair served eight years in the Royal Air Force Voluntary Reserves, further sharpening his operational discipline and leadership under pressure.

His relationship with aviation and performance machines is not theoretical. Among his more extraordinary experiences is flying in a MiG-29UB fighter jet to the edge of space — an embodiment of his lifelong proximity to extreme engineering and elite capability.

"Where there is excellence, there should be no friction." — Alistair Best

Alistair doesn't talk luxury as aspiration. He talks it as logistics — the practical challenge of delivering exceptional experiences to people whose time is their scarcest resource. Eighteen years commanding vessels taught him execution. Ninety-one countries taught him context. Impulse is where both converge.

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